Local writer Cat Johnson publishes Coworking Out Loud, a guide to content marketing
By Sara Isenberg Founder, Publisher, Editor-in-Chief, Santa Cruz Tech Beat March 2, 2017 — Santa Cruz, CA Local writer and content strategist Cat Johnson..
Thought Leadership
What Is the Benefit Of Radius Targeting?
By Silke Laetz Vertical Rail March 2, 2017 — Aptos, CA Radius Targeting, also referred to as Proximity Targeting, allows advertisers to show ads to..
You May Not Have a Marketing Strategy If…
By Ford Kanzler Marketing/PR Savvy Special to Santa Cruz Tech Beat February 22, 2017 — Santa Cruz, CA “Sometimes the main reason behind the failure..
Salinas promotes broadband development with new dig once rule
By Steve Blum Tellus Venture Associates February 16, 2017 — Santa Cruz, CA Underground utility construction and other projects that involve work on..
Monterey Bay broadband expert group offers conduit design advice
By Steve Blum Tellus Venture Associates February 16, 2017 — Santa Cruz, CA It’s one thing to say that empty telecoms conduit – shadow conduit – should..
Cruzio: We want to make sure you know why Santa Cruz Fiber is as great as we say it is
By Peggy Dolgenos CEO, Cruzio February 15, 2017 — Santa Cruz, CA Santa Cruz Fiber: Project Overview With only a few weeks left before we begin working on..
Opinion: The Earth does not need us, we need the Earth
By Natasha Wist BenitoLink February 8, 2017 — Hollister, CA The importance of supporting Monterey Bay Community Power project in these critical times I..
Developer Population Growth Rate in Latin America to Top Europe and North America in 2017
By Marthe Rana Evans Data Corporation January 26, 2017 — Santa Cruz, CA [Editor’s note: Santa Cruz Tech Beat published Evans Data Empowers..
What Bad Cars Can Teach Us About Good Websites
By Chris Miller Founder, Launch Brigade January 26, 2017 — Santa Cruz, CA A long, long time ago, in another galaxy and before I started a tech business,..
Mark Mitchell: Bridges Need Blueprints
By Mark Mitchell Degenerate Serial Entrepreneur January 25, 2017 — Santa Cruz, CA Over the last year, I’ve observed a recurring pattern: A pre-revenue..