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Santa Cruz Tech Beat is the HEARTBEAT TECH! Note: As of 6/8/21 we are no longer maintaining this page. What?!? Here’s the scoop. Cabrillo Makerspace GeekSpeak podcasts “Greg’s List” (Companies that hire tech in Santa […]

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Santa Cruz Tech Beat is the go-to source for all things tech in the Monterey Bay Region. It’s a news digest — and so much more — events, jobs, thought leadership, resources, a business catalog […]

Guy Kawasaki Enchants Santa Cruz

by Kevin Romero Santa Cruz  turns out for Silicon Valley icon During An Evening With Guy Kawasaki LIVE, Kawasaki spoke about the subject of his most recent book, “Enchantment: the Art of Changing Hearts, Minds […]

Key Takeaways from Guy Kawasaki

by Cat Johnson Freelance Writer Guy Kawasaki is a likable guy. He was the chief evangelist for Apple when it was a company trying to find itself, he’s one of the most recognizable names in […]

Guy Kawasaki – Touching Gold

by Julia Sinn Freelance writer, @juliarosette In order to create a great company you need certain values and they’re all present in Santa Cruz. “The essence of great evangelism—and I believe marketing—is that you create […]

Hack UCSC: A Step in the Right Direction

By Aric Sleeper Hack UCSC joins university talent with the local tech industry Speaking before a packed house of the who’s who of the Santa Cruz tech and business communities, members of city government, university […]

Announcing HACK UCSC 2014 with $10K prize funded by community

by Doug Erickson Founder of Santa Cruz New Tech Meetup Updated March 31, 2014: For late breaking additional information and schedule, see: SC New Tech Meetup UCSC student registration UCSC and the Santa Cruz Tech […]

Watch! From the Beat: iSentio

If you’ve been following Santa Cruz Tech Beat, you already know that iSentio is a local startup worth following. Watch: Presentation by iSentio CEO May Kristen Roen at the February 2014 Santa Cruz New Tech […]

Santa Cruz entrepreneurs plot disruption with DNA and bicycles

by Steve Blum Tellus Venture Associates Daylight cruise, night time workout. “I look for transitions in markets”, said Neal Saiki, the founder of NTS Works as he explained why he’s designing and building high tech, […]

Digital NEST has supported youth virtually during the pandemic and now begins to welcome members back

By Sara IsenbergFounder, Publisher, Editor-in-Chief, Santa Cruz Tech Beat September 23, 2020 — Watsonville, CA (Photo above: Jenna Rodriguez is the Development Coordinator at Digital NEST. Source: LinkedIn) Digital NEST closed in-person activities in March […]

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